FSMUN 9.0, the 9th edition of Fountainhead School's Model United Nations, aimed to establish a brand identity that had been absent in previous years. We planned to develop a cohesive visual identity that would elevate the event’s presence and experience.

The team created comprehensive branding elements, including stickers, banners, signage, and ID cards, while also branding the school premises during the event. This was the first time the school had seen such a complete approach to the FSMUN branding, enhancing the overall atmosphere and engagement for participants.

In terms of marketing, we adopted a fresh strategy, producing informal and creative preparation day reels and posts to attract a larger audience. The engaging content helped drive delegate registrations to their highest level yet, making this event a memorable success for FSMUN.