Litmus Brasserie wanted to clarify its brand personality as it evolved — moving away from a traditional restaurant identity to one that celebrated play, ingredients, and intention. They needed a tone of voice and identity that reflected this shift.
We worked on a full rebrand — from logo to menus, photography to copy, as well as ongoing marketing support. The updated identity was honest, confident, and designed to evolve with the brand’s future menu changes and campaigns.
The rebrand helped solidify Litmus’ place in the local scene as a restaurant with both flavor and purpose.